Wednesday, July 4, 2018

What is Affiliate Marketing And How Can You Leverage It

You're starting out of business or you may have one. But you don't have a ton of money to spend on marketing. What should you do? Today I'm gonna explain what is Affiliate marketing and how you can leverage it. 

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The cool part about Affiliate marketing is this performance-based marketing. If someone drives you a lead or a sell you pay them out you pay them on a cost per acquisition. An acquisition could be a lead or a sale for you. You determined whatever it is and you can even determine what you want to pay people if your product sells for Rs.500 and your margin on it is 250. In essence, you're operating at a 50 per cent margin and you decide hey I'm willing to pay someone a hundred dollars for every sale that they drive me. Then you can offer affiliates, Hey for every sale you drive me. I'm going to give you a hundred dollars. And they may decide that they're going to drive your sales through SEO, pay per Click, Facebook advertising whatever it may be and that's up to them. That's what Affiliate marketing is all about. Now there are a few things you need to know about Affiliate Marketing.

1} It's really hard to recruit affiliates. Where do you look from the right? You can just go around the Web go find marketers and say hey you want to join my affiliate program. Instead, you want to join networks I suggest you join So when you join these affiliate networks and you talk to them they'll tell you hey here's your product here's what you should price it out for a CPA. This is what you should pay people every time they drag a sale and they'll make sure it's competitive and you're not losing money because the last thing you want to do is be willing to pay someone ten dollars per sale when it costs them 20 dollars. Because if you call someone 20 dollars to drive you a sale they're not going to take ten dollars. That means they're going to be losing money especially if you're making thousands of dollars. You know you got to offer more. You have to be competitive. And companies like to offer affiliate networks will tell you what you should price your offer. 

2} The second thing you need to do is continuously optimize your own website. If people are driving traffic that those visitors aren't converting into customers that means they're either driving irrelevant traffic but most Affiliate marketers are good at what they do. So usually the traffic sources typically qualified or it means that your web pages and converting and your web page not converting is usually the issue. So you wanna run surveys you can use That's a tool I love using. And you can ask people questions on your landing page such as what else would you like to see on this page after you get 30 plus responses. You'll get a really good understanding of what's wrong and you can fix those things as you fix those things you'll notice that your conversions will go up. In essence, the more visitors coming to your website come more of them will convert into sales because you're fixing the conversion while before you may have had it where a thousand visitors come to your site. 

So if you do those two things you can generate traffic through affiliate marketing and affiliate marketing when the most powerful marketing techniques or tactics out there especially for businesses that don't have a ton of capital because you only pay money for sales and when you're paying out the money for the sales pay on a net 30 basis. Because sometimes you'll get refunds or credit card fraud. You don't want to give out payouts for people who are replumbing so to ensure that you're not getting ripped off by these affiliate marketers makes your payouts are net 30 and if you're unsure of what to do just leave a comment below and I'll walk you through it step by step.

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